Brand positioning
With our games you expand your audience. Our solutions form the new type of player engaging non-gamblers and creating new experiences for those who already play.
Main logo
The main brand asset is the ONLYPLAY logo. The ONLYPLAY sign is a target. The font part of the logo is typeset with a modern geometric grotesque.
Symbol
The main symbol is the target. The symbol can be used separately, without the font part. This alternative logo option should be used in situations where the brand is already recognizable.
Logo usage
Acceptable color combinations of the logo and background.
Symbol usage
Acceptable color combinations of the symbol and background.
Logo/symbol misuse
The most common examples of logo misuse can be found on this page. Please note that the logo must always be used without deformation.
Always use the provided logo files and do not recreate the logo.
Brand palette
The recommended proportions of primary and accent colors for all promotional materials and corporate illustrations are shown in the scheme.
Additional colours
Additional colours provide flexibility across digital, UI and print applications and should not exceed 10% of overall colour usage.
White (#FFFFFF) is intended for print when the primary white cannot be used.
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